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Know Your Rugs

Perfection in Every Thread

Know Your Rug

Perfection in Every Thread

Hand-Loom Rugs

Hand-loom rugs are woven on manually operated looms that marry shuttle speed with artisan judgment. Weavers wrap continuous weft yarns around metal rods to form plush loops, then shear them for a velvety plane of even pile. The process delivers hefty texture, modern linear patterning, and rapid turnarounds - striking the sweet spot between hand-knot pedigree and machine-made efficiency. Ideal when you want luxury fiber underfoot without the marathon lead time.

Shuttle-&-Rod Method

Weft is shot across the loom while steel rods create loops; cutting the loops reveals a uniform cut pile.

Material Options

New Zealand wool, bamboo silk, or viscose blends yield a plush hand and nuanced sheen.

Production Speed

An 8 × 10 ft hand-loom can be woven in one to two weeks - far quicker than hand-knotted rugs.

Cost Advantage

Typically 30–50 % less than hand-knotted thanks to knot-free construction and fewer labour hours.

Pile Thickness

Standard 10 to 14 mm height offers generous cushioning and a luxe, hotel-carpet feel.

Design Vocabulary

Excels at stripes, ombrés, and geometric repeats; less suited to intricate curves or pictorial motifs.

Width Constraints

Loom widths cap out around 12 to 14 ft, so oversized pieces are seamed or produced in panels.

Foundation Strength

A sturdy cotton warp and weft grid stabilises the dense face yarns for years of daily use.

Finishing Touches

Hand-shearing, luster washing, and stretching refine the surface and lock in colour.

Eco Footprint

Human-powered looms consume minimal energy, and azo-free dyes keep indoor air quality pristine.

Durability Window

With routine care, expect 7 to 12 years of residential performance before noticeable wear.

Care Routine

Vacuum without a beater bar weekly; rotate annually and schedule a professional wash every two years.

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Certification Certification
Independent verification of the highest sustainability standards.
Certification Certification
Independent verification of the highest sustainability standards.
Certification Certification
Independent verification of the highest sustainability standards.
Certification Certification
Independent verification of the highest sustainability standards.
Certification Certification
Independent verification of the highest sustainability standards.